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IDG Contributor Network: Apple, Microsoft and a radical new theory on the evolution of computing

[Disclosure: Microsoft is a client of the author.]

This week Microsoft introduced that Apple’s iCloud app can be to be had within the Microsoft Retailer. At face worth, this isn’t in reality a large announcement…extra alongside the traces of “canine bites guy.”

For a while now, Microsoft has outlined itself by way of being open and that specialize in interoperability. And whilst Apple hasn’t precisely embraced competing programs like they did when Steve Jobs ran the corporate (in any case, the Apple watch is solely a wearable iPhone), hanging their stuff on Home windows PCs isn’t new, both.

It were given me fascinated about the evolution of the pc, a historical past wherein we’ve in large part targeted at the . Mainframes to PCs to consumer/server to smartphones…and, in any case, to cloud. However what if we regarded on the evolution referring to dealer habits as an alternative? I imply, when you take into consideration it, the habits round smartphones (to start with) and mainframes (to start with) used to be extremely proprietary and closed. From a person/buyer viewpoint you have been locked in and pageant used to be contained.

However during the last 20 years, the large alternate – larger than – used to be in collaboration, cross-industry requirements and interoperability. In impact, in all probability the largest alternate wasn’t the transfer from terminals to smartphones however from being locked into one dealer to being loose to make a choice.

Obviously no longer all distributors are in this development trail. However those who consider they’re maintaining however aren’t that specialize in interoperability and permitting buyer selection might quickly to find themselves locked out of the marketplace versus locked in like they lately consider.

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